Cholesterol Lowering

Weet-Bix™ Cholesterol Lowering takes Australia’s No. 1 breakfast cereal and adds the functional benefit of cholesterol-lowering plant sterols. Weet-Bix Cholesterol Lowering is the only cereal product on the market to contain 2g of plant sterols in 1 serve, making it the ideal choice for those wanting to reduce their cholesterol. It’s effective, it’s easy, it’s enjoyable and plant sterols are recommended by the Heart Foundation.

2 Weet-Bix provides 2g plant sterols, clinically proven to actively lower LDL cholesterol by up to 9% within 4 weeks†​

Effective Plant Sterols. Plant sterols are found naturally in very small amounts in a variety of plant foods. They actively lower LDL (or 'bad') cholesterol by partially blocking the absorption of LDL cholesterol in the digestive system. 2g of plant sterols consumed on a daily basis is proven in over 40 clinical trials to lower blood cholesterol.​

Easy, you just need two! Eating 2 Weet-Bix Cholesterol Lowering each day, gives you the required 2g of plant sterols in one serve. Simple.​

Enjoyable. Weet-Bix™ Cholesterol Lowering is the same great taste you know and enjoy.

Enjoy as part of a healthy balanced diet.

Nutrition Information

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Ingredient List

Wholegrain wheat (88%), plant sterol esters [plant sterols (5%)], raw sugar, salt, barley malt extract, antioxidants (mixed tocopherols, ascorbyl palmitate), vitamins (niacin, thiamin, riboflavin, folate), mineral (iron).

Contains: Gluten, Wheat

May Contain: Lupin

Per Serve Per 100g
Energy 540kJ 1500kJ
Energy (kcal) 129Cal 358Cal
Protein 4.4g 12.2g
Fat 1.8g 5.1g
Saturated Fat 0.3g 0.8g
Trans Fat 0.0g 0.0g
Polyunsaturated Fat 1.0g 2.9g
Monounsaturated Fat 0.5g 1.3g
Plant Sterols 2.0g 5.6g
Carbohydrate 21.5g 59.8g
Sugars 1.0g 2.9g
Dietary Fibre 3.7g 10.3g
Sodium 93mg 257mg
Potassium 121g 335g
Folate 71µg (36%)* 198µg
Thiamin (Vitamin B1) 0.55mg (50%)** 1.53mg
Riboflavin (Vitamin B2) 0.43mg (25%)* 1.19mg
Niacin (Vitamin B3) 2.5mg (25%)* 6.9mg
Iron 3.0mg (25%)* 8.3mg
Magnesium 32mg (10%)* 89mg
*Percentage of Recommended Dietary Intake (RDI).
** High in thiamin, essential for normal function as part of a healthy diet.
If you see some discolouration - it's the active ingredient.

† 2g of plant sterols daily lowers cholesterol within 4 weeks as part of a healthy diet low in saturated fat.  Individual results may vary due to diet, genetic or other reasons. For further advice please consult your medical practitioner.

One 36g serve of Weet-Bix Cholesterol Lowering contributes over 60% towards the Grains & Legumes Nutrition Council™ 48g Wholegrain Daily Target Intake.